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National Chair and President Reflect on Successful Year

Posted By Cynthia Bell, Thursday, April 2, 2015

Brittney Phillips 

Brittney Phillips Reflects on SNMA Accomplishments and What the Future Holds

It is truly a bittersweet feeling to have my term come to a close as National Chairperson. I’m really going to miss working with this board next year and appreciate the wealth of knowledge and experiences that serving as chair has brought me this year.  I am however, really excited to see what the new administration will bring the organization and am confident that SNMA is left in more than capable hands.  

Serving this year during the 50th anniversary of the SNMA and witnessing the 50th Founders Day Celebration and the I Heart SNMA Campaign simultaneously at chapters across the nation has me still in awe of the talents and power of our membership. I am so proud of what we have accomplished over the last 50 years and am eager to see what comes in the next 50.

Your board has worked hard all year to make the SNMA a better place than when we started a year ago.  One thing we accomplished is incorporating new board training modules into the National Leadership Institutes so that we are more prepared and better capable to serve both now and in the future. We also are completing a series of technological innovations, which have provided chapters with official email addresses and will speed up the process of documentation and day-to-day workings of the organization.

Additionally, we increased our social media presence on Twitter, Facebook and Instagram in order to stay connected with our members across the country. We love hearing from members and if you see any of us at AMEC feel free to say hi and share any comments, questions, or suggestions that you may have.  

It has been a pleasure serving you this year! Enjoy AMEC and celebrate the end of another successful administrative year!


National President Prepares SNMA to Serve a Diverse Community

 "Wow, I really did it! And I think I did a decent job too!” These are some of my thoughts during AMEC 2015.

 My dream of being the National President manifested itself three years ago during AMEC 2012 in Atlanta. I vividly recall watching the then Board of Directors taking pictures and celebrating the completion of a successful year. I remember seeing past National President Michael Knight being congratulated on executing a phenomenal conference and triumphant programmatic year. I remember thinking "Hmmm, I wonder if I could do that?” Fast forward to the 50th Anniversary AMEC 2014 where I was so blessed to have been installed as the "Royal President” by Princess A.K. Ocansey of Ghana. What an experience!

As National President, I wanted to dispel the notion that the SNMA is simply "The black people club.” At my own institution and many SNMA chapters struggle to attract non-African American members interested in the good work we do in advocacy, service and pipeline programs. My desire was to use technology and social media to propel the SNMA mission to more than just our own membership.

I am very proud of our service to the underserved and felt more people should know about it. I wanted to celebrate the programs that were already created and liked to think that there is a treasure chest of excellent programming from past administrations and if I could revitalize one it would be a testament to the work that has been done in the previous 50 years.

Lastly, I focused on SNMA’s celebration of 50 years of diversifying the face of medicine and my administration launching SNMA into the next 50 years. Watching SNMA’s 50th year historical review, I considered how the organization would be remember the next 50 years. I developed a Back 2 the Future executive agenda that would keep our mission at the forefront. I chose the LGBT and Immigrant/Refugee population and from another angle of marginalized groups, I couldn’t ignore the lack of minority men in medicine. In prior administrations the Brotherhood Alliance for Science Education (BASE) was born although only being done at a few medical schools. My goal was for the SNMA to revisit this program, partner with the institutions successfully running BASE to develop an updated curriculum that chapters nationwide could implement through our pipeline initiative.

Lastly, I wanted to improve the use of social media. Our members were not only on Facebook, but on Twitter and Instagram, but I wanted to attract non-members, such as other organizations, potential sponsors, and future supporters of the SNMA by displaying our work. Internally, we encouraged the board and members to use Your Membership to create member profiles and targeted messages were sent specific member categories. We launched the SNMA’s Instagram page, showcasing our dedication to service on Founders Day and national day of service where chapters shared pictures serving underserved communities. That was great!

Lastly, I wanted to reach the membership on a more day-to-day basis so through Twitter I have constantly engaged members about what was going on in 160 characters or less. My @SNMANatlPrez account has increased in followers over 12% is getting the attention of other doctors, organizations and more members. Emphasis on marketing communications that supports our vision has increased visibility for the SNMA. The Grand Rounds Blog has provided the BOD and members with a sounding board to share more of their roles and the projects.

I am so blessed for a forward thinking vision in which the membership supported through the execution of the programs set forth this year. Hopefully, some of the strides will continue in coming years. My goal was to make the SNMA better than when I found it and I think it is a fair statement to say this goal was accomplished.


Tags:  #AMEC2015  amec  snma  unsilencingtheunheard 

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